Nomsa Philiso Highlights Global Growth of African Films and TV at MIPAfrica

Nomsa Philiso emphasizes increasing global recognition of African films, driven by MultiChoice and key partnerships.

In the opening speech at MIPAfrica this morning, Nomsa Philiso, CEO of General Entertainment at MultiChoice Group, confirmed that more African films and TV series are being broadcast globally than ever before.

There’s a good chance that Africa’s film industry is about to have its own global moment. We’ve already seen that happen with Afrobeats, Amapiano and African music as a whole.

Nomsa Philiso, CEO, General Entertainment at MultiChoice Group

MultiChoice has also been taking African stories to the world through their sales arm, MultiChoice Studios, and partnerships with distributors like Abacus, AMC, Fremantle, StudioCanal and The Exchange, who are repping MIPAfrica’s opening film, The Fix.

After Reyka opened the Monte-Carlo Television Festival and earned International Emmy nominations for Best Drama and Best Actress for Kim Engelbrecht in 2022, Fremantle sold the first series of the crime drama to over 150 territories, including BritBox North America, CANAL+, Channel4 (UK), HBO LatAm, and Sky Italia. Launched in February 2024, Season 2 moves the crime scenes from the cane fields to the Durban harbour, the largest port in Africa, with Fremantle again doing brisk sales.

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