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Safaricom to Launch M-PESA Services in Ethiopia

February 21, 2023
1 min read
Author: Akim Benamara

Safaricom has disclosed that they are now aiming to launch its M-PESA services in Ethiopia. This news comes only months after their license was approved by the Ethiopian government in 2022.

We are finalizing our commercial and technical readiness, and we expect to launch operations within the upcoming financial year.

Our growth trajectory is even more exciting for us as we look forward to offering financial services through M-PESA. With a population of approximately 120 million people and financial inclusion at about 35%, 57% mobile penetration, and annual inward remittance of about $4.2 billion, Ethiopia offers a great opportunity to grow the business to the Kenya level in 10 years.

Aanwar Soussa, CEO, Safaricom
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