Vodacom’s Vision for Africa’s Youth: Empowering the Next Generation Through Digital Skills

Vodacom has been named Africa’s top employer for the second year in a row, a recognition that underscores the company’s unwavering commitment to creating an inclusive and innovative work environment.

“This accolade reflects the dedication we have as a team at Vodacom,” said Mbungela. “It highlights our efforts to grow talent, fulfill the dreams of our employees, and align with our purpose of connecting for a better future.”

Youth Empowerment: A Cornerstone of Vodacom’s Vision

With over 50% of Africa’s population under the age of 30, Vodacom has positioned youth empowerment as a cornerstone of its digital transformation strategy. Through initiatives like Code Like a Girl and the Digital Skills Hub, Vodacom is equipping young Africans with critical ICT skills such as AI, cybersecurity, and cloud computing.

Mbungela recounted the success of Code Like a Girl, which started in 2017 with 17 participants in South Africa and has since trained over 23,000 young people. He also unveiled Vodacom’s ambitious goal of training one million youth in digital skills over the next three years.

“Our aim is to ensure a young person in Cairo or the DRC has the same access to digital skills as someone in New York or LA,” he emphasized.

Breaking Barriers: Making Digital Skills Accessible to All

Vodacom’s Digital Skills Hub ensures accessibility by offering zero-rated virtual training programs in several markets, eliminating data costs as a barrier.

“We’re committed to bridging the digital divide,” Mbungela stated. “Access to education should not be hindered by cost or location.”

By partnering with tech giants like AWS, Microsoft, and SAP, Vodacom is delivering world-class digital training to communities across its eight African markets, from Egypt to South Africa.

Shaping the Future of Work and Innovation

As industries evolve, so do the skills required for success. Mbungela identified AI, cybersecurity, and cloud computing as critical areas for Africa’s workforce to master. He highlighted the potential for AI-driven entrepreneurship, especially in creating African language models that reflect the continent’s diverse cultures.

For Vodacom, empowering youth isn’t just about workforce readiness—it’s about fostering a generation that can lead Africa’s digital economy.

“We want to unlock opportunities for economic growth through these investments,” Mbungela explained. “Young Africans will not only access jobs but become meaningful players in the economy, including as entrepreneurs.”

Commitment to Employees and Communities

Vodacom’s recognition as a top employer also speaks to its internal culture of empowerment. Mbungela described how the company’s HR policies and talent development programs enable employees to live purpose-driven lives. “Being a top employer is not just about certification; it’s about making the workplace meaningful and fulfilling for our people,” he said.

A Vision Beyond Today

Vodacom’s efforts to empower Africa’s youth with digital skills reflect a deep understanding of the continent’s critical needs and future potential. As industries worldwide continue to evolve, Africa has the unique opportunity to leapfrog legacy systems and redefine its role in the global economy. Initiatives like the Digital Skills Hub and Code Like a Girl are more than philanthropic efforts—they are strategic accelerators for economic development, social mobility, and global competitiveness.

Mbungela encouraged Africa’s youth to take advantage of the opportunities provided by Vodacom’s programs. “Join the movement,” he urged. “Be part of the Vodacom family, and gain the skills to shape your future.”

If scaled successfully, Vodacom’s programs could serve as a blueprint for how Africa’s private sector can drive systemic change, ensuring that the continent’s youthful energy is harnessed to its fullest potential.

Vodacom’s bold vision is clear: to transform the promise of Africa’s youth into a reality that shapes the future—not just for Africa, but for the world.