HGS Unveils Digital-First CX Hub in Cape Town, Redefining Customer Experience
HGS launches its Cape Town CX hub, driving digital innovation, impact sourcing, and AI-powered customer experiences to redefine South Africa’s CX industry.

HGS (listed on BSE & NSE), a leading provider of solutions in digital experience, applied AI business process management (BPM), and digital media services, is set to unveil its cutting-edge CX hub in Cape Town at an exclusive launch event on March 27, 2025. This milestone event will highlight how HGS is reshaping customer experience through digital innovation, impact sourcing, and a customer-first approach, reinforcing South Africa’s position as a premier CX destination.
The launch event will bring together industry leaders, government officials, and global brand representatives to explore the transformational potential of South Africa’s CX market. With this expansion, HGS is committed to helping businesses reduce costs, increase customer satisfaction, and unlock new growth opportunities through best-in-class service delivery.
The event is designed to offer attendees a firsthand look at HGS’s digital-first CX hub strategy, including:
- Exclusive insights from HGS leadership on the company’s vision and the strategic role of South Africa in global CX transformation.
- A spotlight on HGS’s commitment to impact sourcing, including career development programs and community initiatives like the Portland School technology sponsorship.
HGS South Africa is a center of excellence for digital transformation. By harnessing top-tier talent, advanced AI-driven technologies, and a strong cultural affinity with global markets, HGS enables brands to deliver seamless, personalized customer experiences at scale.
This launch event is more than just the opening of a new site—it’s a celebration of innovation, talent, and the future of customer experience. With South Africa’s skilled workforce, technology-driven solutions, and our commitment to impact sourcing, we are redefining CX delivery for global brands.
– Carrie Ramskill, Director – TEAM HGS SOUTH AFRICA (PTY) LTD and COO, HGS UK