Ericsson Hosts ‘Imagine Live’ in Oman to Accelerate Digital Vision 2040

Ericsson (NASDAQ: ERIC) successfully hosted ‘Imagine Live’ in Oman, a week-long technology engagement event that brought together several telecom partners and communication service providers (CSPs) to explore the future of connectivity and co-create digital transformation journeys, aligned with Oman Vision 2040.

The immersive series featured a range of plenary sessions, expert-led discussions, and demonstrations tailored to Ericsson’s key partners across the country. The event offered a deep dive into critical technology topics, including 5G Advanced, Artificial Intelligence (AI)-native networks, Network Exposure application programming interfaces (APIs), Private Networks, and programmable infrastructures—showcasing how these innovations enable new business models, operational agility, and next-generation user experiences.

‘Imagine Live’ in Oman served as a collaborative platform where Ericsson and its partners explored strategic approaches to network modernization, 5G monetization, and digital ecosystem development while also discussing how an enhanced digital infrastructure can drive the ambitions of Oman’s national strategy, unlock new opportunities for CSPs, and meet the evolving demands of consumers and industries in the Sultanate.

Hosting ‘Imagine Live’ in Oman reflects Ericsson’s commitment to supporting Oman’s national digital ambitions under Vision 2040. By bringing together our global expertise and local partners, we have come together to collectively explore the latest technologies and digital opportunities that will shape Oman’s advanced Information and Communications Technology infrastructure thereby driving innovation, diversifying the economy, and building a sustainable, connected future for all.

– Abdullah Al-Balushi, Country Manager, Ericsson Oman

Imagine Live’ in Oman highlights the Gulf region’s growing role as a hub for digital innovation and collaboration. By bringing together cutting-edge technologies like 5G Advanced and AI-native networks with the collective ambition of our partners in Oman. We are enabling a new era of connectivity that supports national visions, drives sustainable economic growth, and delivers meaningful value to people, businesses, and society across the region.

– Petra Schirren, President, Ericsson Gulf

Building on previous engagements in the region, Ericsson’s ‘Imagine Live’ continues as part of a broader roadshow in the Gulf designed to foster collaboration, spark innovation, and accelerate digital transformation. Ericsson remains dedicated to supporting its partners in delivering world-class connectivity and exceptional digital experiences.