Jumia Ghana Poised for Growth Under New CEO Seleem Musibau
The leadership change is poised to propel Jumia Ghana's growth trajectory, reinforcing its dedication to serving customers and fostering strong partnerships within the nation's burgeoning digital economy.
Jumia, Africa’s leading e-commerce platform, today announced a significant leadership transition in its Ghanaian operations, appointing Seleem Musibau as the new Chief Executive Officer of Jumia Ghana. This move underscores Jumia’s ongoing commitment to fostering internal talent and ensuring seamless continuity in its market strategies across the continent.
Musibau brings over a decade of dedicated experience within Jumia’s ecosystem, boasting a career rich in commercial leadership and a profound understanding of the dynamic West African e-commerce landscape. His journey, which commenced at Jumia in 2014, is widely regarded as a testament to his sharp commercial acumen, operational excellence, and a leadership style that has consistently delivered impactful results. Most recently, since February 2024, he served as Regional Chief Commercial Officer, a role that followed his pivotal contributions as Chief Commercial Officer for Jumia Côte d’Ivoire.
“I am incredibly excited to lead Jumia Ghana at this important moment in our journey. Having worked across multiple markets within Jumia, I’ve seen the incredible potential of e-commerce to transform lives and businesses. I look forward to working closely with our partners, sellers, and the dedicated Jumia Ghana team to drive growth, strengthen trust, and deliver value to our customers.”
–Seleem Musibau, Chief Executive Officer, Jumia Ghana.
“I am confident that his expertise and leadership will be invaluable as we continue to expand and solidify our position in the Ghanaian market. His deep experience in our ecosystem, combined with his strategic vision and passion for results, makes him perfectly positioned to lead Jumia Ghana into its next phase of growth.”
–Francis Dufay, CEO, Jumia.
This appointment is celebrated by Jumia Ghana, who shared their excitement: Today, we’re thrilled to welcome Seleem MUSIBAU as the new CEO of Jumia Ghana! With his deep experience within the company, we’re excited for the journey ahead as we continue to grow and serve customers across Ghana. The leadership change is poised to propel Jumia Ghana’s growth trajectory, reinforcing its dedication to serving customers and fostering strong partnerships within the nation’s burgeoning digital economy.
