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Morocco and DWTC Deepen Collaboration to Drive Digital Transformation in Africa

August 14, 2025
2 min read
Author: Akim Benamara

The collaboration, which centers on the major technology exhibition GITEX Africa Morocco, is a key component of this ambitious goal.

Morocco’s Digital Development Agency (ADD)  and the Dubai World Trade Center (DWTC)  are reinforcing their partnership to position Africa as a leader in the global digital economy. The collaboration, which centers on the major technology exhibition GITEX Africa Morocco, is a key component of this ambitious goal.

The Director General of the ADD, Amine El Mezouaghi, recently met with Trixie LohMirmand, Executive Vice President of the DWTC, to review the success of the first three editions of GITEX Africa and plan for its future. Both leaders recognize the event as a strategic platform that goes beyond connecting tech companies. It’s seen as a catalyst for startups and a magnet for investors, solidifying Africa’s role in the digital future. This vision aligns with Morocco’s “Digital Morocco 2030” strategy, which places digital transformation at the heart of its sustainable development goals.

The partnership aims to build a sovereign and interconnected digital space for the entire continent. GITEX Africa Morocco has already become a continental landmark, attracting over 52,000 visitors and 1,450 exhibitors from more than 130 countries at its last event. This 16% increase in attendance from the previous year highlights growing international interest and Morocco’s rising status as a digital hub.

To further its digital agenda, Morocco is focused on deploying 5G technology and developing the infrastructure needed for a modern, connected economy. These advancements will be crucial for the country’s preparation to co-host the FIFA World Cup 2030, ensuring seamless connectivity and state-of-the-art digital services for the global event.

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