Asana Launches in AWS Middle East (UAE) Region to Boost AI-Powered Work Management
The move makes Asana one of the first enterprise collaborative work management platforms accessible via AWS Marketplace in the region, enabling regulated and public sector organizations to meet data residency requirements.
Asana, Inc. , a leading work management platform for human and AI collaboration, is now available in the AWS Middle East (UAE) Region. The move makes Asana one of the first enterprise collaborative work management platforms accessible via AWS Marketplace in the region, enabling regulated and public sector organizations to meet data residency requirements.
Veit Brücker, General Manager for EMEA at Asana, highlighted that organizations across the Middle East are undertaking large-scale digital transformation initiatives, from government programs to infrastructure projects. He noted that while AI accelerates productivity, adoption depends on trust, security, and governance. Hosting Asana on AWS provides the secure infrastructure needed for real-time visibility, coordinated workflows, and scalable AI-powered collaboration.
Jad Halaoui, Co-founder and COO of Washmen, emphasized that local hosting enhances speed, reliability, and scalability for technology-driven operations, enabling intelligent automation and improved service delivery for customers.
The AWS Middle East (UAE) Region offers enterprise-grade security controls, including encryption, role-based access management, and audit capabilities, integrating seamlessly with existing IT and compliance frameworks. Asana also collaborates with a growing partner ecosystem in the region to support implementations and regulatory compliance.
