Norton Launches Norton Neo, Free AI-Native Browser With Privacy Focus

Norton,  a leader in Cyber Safety and part of Gen, has made its AI-native browser, Norton Neo, available globally for free, with no waitlist. First released in an early access version in May, Norton Neo was designed from the ground up to offer safer, smarter, and more intuitive online experiences, combining Norton’s expertise in cyber safety with the latest AI innovations.

Norton Neo aims to make browsing simple and secure in an increasingly complex digital landscape. By integrating AI capabilities with robust security features, the browser seeks to restore trust and clarity in online experiences. It acts as a personal digital assistant, anticipating users’ needs, summarizing content, suggesting reminders, and managing tabs efficiently without requiring complex commands or constant input.

A standout feature of Norton Neo is its Configurable Memory, which allows users to control what the browser remembers—from project details to favorite sites—and to delete or disable memory entirely. Combined with Norton Web Shield, which blocks malicious websites and phishing attempts, Neo ensures both convenience and protection, offering a privacy-first browsing experience.

Additional features include built-in ad-blocking, AI assistance for real-time suggestions and actions, and smart tab management that organizes open tabs by topic to reduce clutter. The browser is designed to provide value without compromising privacy, giving users full transparency and control over their digital footprint.

Norton Neo is currently available in English for macOS and Windows, with plans to expand to additional platforms soon. The company invites users worldwide to try Neo and provide feedback to help shape the future of safe, AI-powered browsing.