Israel’s Yes Launches Smart TV Service With Next-Gen Experience Powered By 3SS

3SS has developed a full operator application in both English and Hebrew for STINGTV, part of the yes Television portfolio, to offer a range of features to subscribers including video-on-demand, live TV, mini EPG, with restart and parental controls, among others.

The new app, based on 3SS’ multiple award winning 3READY Product Framework, is also engineered to accommodate navigation to both right and left to smoothly support the UX in both languages.

The new 3SS-developed STINGTV app is for viewing on Samsung, Tizen and Web OS smart TVs.

As we migrate our service to become all-IP by 2026, we are steadfastly committed to delivering the very best user experience possible to our subscribers; 3SS is a recognized leader in UX innovation, and we are excited to share a feature-rich next-gen experience with our viewers.

Itzhak Elyakim, VP Engineering and CTO at yes

3SS’ front-end solution has been integrated with infrastructure provided by yes’ long-standing technology partner Synamedia, including the Infinite Cloud Platform, security solutions and services, as well as its video network technologies.

SAFe is the modern iterative development process which involves frequent communication, cross-party planning and common risk management. With SAFe, all those involved in a project benefit from a clear understanding of their responsibilities and their inter-dependencies. Highly motivated and productive teams, faster time to market and better product quality are the outcomes.

3SS delivered the project in accordance with the principles of agile development, including SAFe (Scaled Agile Framework) methodologies.

Yes has been demonstrating world-class, customer-centric innovation for decades. We are extremely proud to collaborate with Synamedia to help yes deliver ever more advanced TV entertainment to Israel’s consumers.

Kai-Christian Borchers, 3SS Managing Director