stc and Cubic Telecom partner for car connectivity solutions in KSA
Cubic software enables the registration of no-touch devices and in-car connectivity that are pre-configured for the area’s regulatory requirements. stc works with Cubic on a range of in-car services, including eCall support, which will become mandatory in the Kingdom of Saudi Arabia. The “Emergency calls” system automatically alerts emergency services in the event of an accident.
“Cubic Telecom works to boost the performance of car manufacturers and provide in-car services in key markets, and we are happy to work with stc to help car manufacturers activate new opportunities in a very important market.”
Barry Napier, CEO of Cubic Telecom
Cubic Telecom provides connectivity software solutions in more than four million vehicles and “live” devices in more than 90 countries. It has already collaborated with some mobile network operators in the region and now with stc in Saudi Arabia. The Kingdom is investing heavily in telecommunications infrastructure, and the government is working closely with stc to create strong networks, including plans for the largest fifth-generation deployment in the Middle East.
“The partnership between stc – as a digital facilitator – and Cubic streamlines the provision and management of services within the car and gives us a basis to innovate and meet the changing needs of our customers as new services evolve.”
Dr. Sultan Binsaeed, Vice President for Business Development at stc