Madica Strengthens Pan-African Startup Ecosystem with New AI Investments and ABAN Partnership
Both startups are leveraging AI to tackle practical business challenges in marketing and retail, marking another milestone in Madica’s mission to foster innovation across Africa’s emerging technology ecosystems.
Madica, a pan-African investment initiative focused on supporting underrepresented founders, has announced new investments in two artificial intelligence (AI) startups — Hypeo AI from Morocco and Anavid from Tunisia. Both startups are leveraging AI to tackle practical business challenges in marketing and retail, marking another milestone in Madica’s mission to foster innovation across Africa’s emerging technology ecosystems.
Hypeo AI is transforming influencer marketing through automation, streamlining key processes such as brand matching, campaign management, and payment execution. Meanwhile, Anavid is revolutionizing retail operations by deploying computer vision technology to help retailers reduce losses, optimize inventory, and enhance in-store customer experiences.
Each startup will receive up to $200,000 in funding and join Madica’s 18-month acceleration program, which offers tailored mentorship, executive coaching, and immersion experiences within global technology ecosystems. The program aims to equip founders with the strategic and operational tools needed to scale sustainably and attract follow-on investment.
In addition to these new investments, Madica announced a strategic partnership with the African Business Angel Network (ABAN). The collaboration will expand access to capital through co-investment opportunities and shared deal flow between Madica and ABAN-affiliated angel investors across Africa. This initiative is designed to strengthen connectivity between founders, investors, and innovation hubs on the continent.
Through these developments, Madica reinforces its commitment to building a more inclusive and distributed venture ecosystem in Africa — one that prioritizes diversity, accessibility, and long-term impact. By supporting startups like Hypeo AI and Anavid, and fostering partnerships like that with ABAN, Madica continues to position itself as a key player in driving equitable growth across Africa’s technology and innovation landscape.
