CANAL+ Teams Up with OpenAI to Revolutionize Content Discovery
This new feature represents a major breakthrough in delivering a more intuitive, intelligent, and personalized user experience - a world first innovation in the entertainment industry that further confirms CANAL+’s position as a pioneer and consistent trend setter.
Starting June 2026, CANAL+ will roll out a major evolution of the CANAL+ App using the technology from OpenAI to power content search and discovery. This new feature represents a major breakthrough in delivering a more intuitive, intelligent, and personalized user experience – a world first innovation in the entertainment industry that further confirms CANAL+’s position as a pioneer and consistent trend setter.
The CANAL+ App will offer a uniquely enhanced search experience that goes beyond traditional keyword based queries. Thanks to OpenAI frontier models, subscribers will be able to express what they want to watch in their own words – based on their preferences, their mood, or even spontaneous curiosity – and receive tailored content suggestions that truly meet their expectations.
Whether a subscriber types “I would like a comforting romantic comedy” like BRIDGET JONES: MAD ABOUT THE BOY, “an epic historical series” like KING & CONQUEROR or “something lighthearted, fun and entertaining to watch” like LOUPS-GAROUS into the search bar, the CANAL+ App will be able to suggests tailored content that matches subscribers’s queries.
Deploying OpenAI is a natural continuation of CANAL+’s long-standing tradition of pioneering innovations that shape the future of entertainment experiences. Just as CANAL+ pioneered the ability to watch the best content all in one place with its aggregation strategy in 2019, and was the first to offer a content viewing experience in connected vehicles in 2024, this collaboration continues to redefine how its subscribers access and enjoy entertainment.
“We are delighted to collaborate with OpenAI, one of the world’s leading artificial intelligence companies, to enhance the entertainment experience of our 40 million subscribers. This collaboration is part of CANAL+’s long-standing tradition of innovation and its commitment to continuously reinventing entertainment. Today, our subscribers already access the very best international and local content on the CANAL+ App. With this technological collaboration, we are proud to take a major leap forward, redefining how audiences discover content.”
– Maxime Saada, CEO, CANAL+
“People increasingly expect technology to understand them the way they naturally express themselves. By bringing OpenAI into the CANAL+ App, subscribers can describe exactly what they feel like watching. It’s a great example of how advanced AI can make everyday entertainment experiences simpler, more intuitive, and more personal.”
– Ashley Kramer, VP of Enterprise, OpenAI
